Partnering for Growth
Everyone needs somebody to lean on. We are experienced practitioners that provide consulting services and access to an extensive network to help build and scale your partner ecosystem to drive growth.
Who is Big Friends?
Big Friends saw the opportunity to help companies focused on Customer Experience to grow through key partnerships. As a result, we brought together a group of business development leaders to work with our clients to align their alliance/channel partner strategy & programs and to execute with proven success.
For software companies to be successful in a continually growing and evolving customer experience space, they must build an ecosystem of services, technology, and channel partners.
For software companies to grow successfully, they must have BIG FRIENDS.
Our Approach
Analyze
Design
Build
Execute
Analyze.
Investments Needed
Cross Functional Alignment
Identify Key Dependencies
Assess Existing Partner Programs
Design.
Develop Partner/Channel Strategy
BD Organizational Structure
Metrics/Measurement
Planning - Resourcing/Funding
Build.
Overall Program Development & Alignment
Technology and Services Programs
Partner Enablement/Certification
Co-Marketing Programs
Execute.
Manage Overall Partnership
Account Planning
Technology Integrations
Implement at Scale
Resourcing/Training/Mentoring
Meet our team
Emir Elliott-Lindo
Founder
Andy Choi
Co-Founder &
Managing Director
Stephen Ceplenski
Partner Ecosystem Architect
Stacy Milman
Principal
Partner Marketing
Prince B. Lal
Principal
Partner Strategy & Engagement
We’ll join you … virtually, anywhere
Our office is conveniently located in Solana Beach. Can’t make it into the office? No worries – we’re fully remote and available via all of the latest engagement platforms.
991 Lomas Santa Fe, #C184
Solana Beach, CA 92075
For software companies to grow successfully, they must have BIG FRIENDS.
“We have had some starts and stops to our partnership effort over the past few years, as a result we brought in Big Friends to help us develop a holistic partner strategy (multi-year). They were able to involve our entire leadership team, resulting in alignment and support for the partner strategy created by Big Friends.”
— Chris Duskin, CRO at Extole
Contact Big Friends
partnergrowth@bigfcp.com
(415) 515-2163
991 Lomas Santa Fe, #C184
Solana Beach, CA 92075